PwC Global Services

Pulse – Profiled Business News

PwC – Pulse: Profiled Business News

PwC is an international accounting and consultancy company, providing high quality tax, assurance and advisory services. Their consultants therefore rely on direct access to up-to-date, reliable and relevant business news in order to advise clients.

Prior to the arrival of Pulse, PwC Nederland employed six information specialists. Their task was to keep consultants up-to-date with the latest business developments. First of all the specialists gathered news from various premium sources, such as Factiva, Lexis Nexis, and Gartner. Finally they combined the information manually to produce about 60 weekly newsletters. Each newsletter focused on specific lines of business. This approach was obviously time-consuming. What is more, 60 newsletters could not cover every line of PwC business. Which meant PwC consultants had to resort to Google. They consequently spent 26% of their valuable time searching and analyzing information online. An inefficient method. A method that also produced results of doubtful quality.

PwC Nederland was convinced they could address this issue more effectively. Therefore they approached BSL. We have a lot of experience with knowledge management solutions, business intelligence and search. As a result our developers came back with a custom-made news-alert system. Called Pulse, our software delivers profiled business news alerts to thousands of consultants within PwC.

Pulse: Smart Business News
Pulse Smart Business News

Business Intelligence, a custom solution

BSL designed and developed Pulse using Oracle ™ and Exalead technology. It imports around 80,000 new articles each day from global news services (Bloomberg, Factiva, Forrester, Gartner, Lexis Nexis, ISI…). It also imports local news sources, along with RSS feeds and Twitter. Pulse creates news resource with articles from over 10,000 global sources. Furthermore these sources are refreshed every minute of the day. But Pulse isn’t just a database. It also classifies, indexes and maintains profiled news feeds for PwC employees.

Just four information specialists now manage over 1,000 profiled business news feeds in the Netherlands. PWC consultants can then subscribe to these feeds via the company’s website. But also via email and smartphones. And our technology ensures that every feed provides reliable, high quality content. Which means PwC consultants are at the top of their game when they meet their clients.

PwC first rolled out Pulse in the Netherlands, but its success quickly led to international growth. It’s now used in more than 20 countries . With as many as 10,000 users, and more than 30,000 subscriptions to news feeds. Most noteworthy is that over 92% of users would recommend Pulse to their colleagues! And PwC management teams are also equally enthusiastic. In PwC Germany the cost of briefing consultants decreased by 95%. Their consultants save time, they are well-briefed, and they can focus on clients – not on Google searches. This success hasn’t gone unnoticed. Pulse has won two prestigious business awards.

“In order to introduce Pulse as a global service, we have worked with many different teams, each with their own technical and functional requirements. These wishes all had to be supported, making my work on this project both challenging and varied.”


Java/Sr. Software engineer, Bright Side of Life

At BSL, you’re at the right address for…

Search expertise

BSL has expertise with many search and business intelligence technologies, including Autonomy, Exalead, Oracle Text, Elastic Search and Sybase FTS. The full contents of documents can be indexed. We use language intelligence and semantic search techniques to recognize words, sentences, concepts and synonyms. These technologies ensure that we can find and select the most relevant information, even from millions of documents.

Award winning software

Pulse has won two important international MPF business awards. In 2008, the Best Use of Technology Award. And also the Best Collaboration Across International Borders award in 2013. The jury of the MPF award ceremony praised the simple way in which the ‘knowledge and management platform’ enables efficient collaboration between international teams.

Innovation and experience

Although Pulse started as a Dutch project, it has become a worldwide success within PwC. It was recently upgraded to a global service. Which goes to show that no bridge is too far for BSL to find suitable solutions for challenging projects.

“As we all know, time is precious. I’m using Pulse on a daily basis, because it saves me so much time. It is easy to scan the news and then drill down to the full article if necessary. I have subscribed to several feeds that keep me up to date with all the news which is related to my Clients and the Industry.”

Sr. Consultant, PwC

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