Since the beginning of October, a new colleague has strengthened the BSL team in the role of online marketing assistant. Marco will use his creative writer skills to improve the content of BSL’s online presence.
As Online marketing assistant, Marco is responsible for website texts and blog articles. But he will manage, monitor, adjust and optimize the content of online campaigns and social media posts too. Our developers are working on several large projects, so there is plenty for Marco to write about. Attracting online attention in a stimulating way.
Marco has both a Bachelor and a Master of Science in the field of communication. During his bachelor’s degree, he also spent time in the United States following courses at the University of Tennessee that were not covered in his current curriculum. Subjects included mass communication, public relations and advertising. And this is where his interest in marketing emerged.
Marco had a love for language and writing from an early age. Dutch and English were his favorite subjects in high school. Friends and former colleagues refer to Marco as a writer, blogger, journalist, and opinion maker, as well as a content maker. At BSL Marco will use his love for the written word in various ways. There will be a commercial component, but informative content too. Marco can write an advertorial, but also a blog explaining a complex subject in easy-to-understand language.
As a writer and blogger, Marco also writes about US politics. Because of his stay in the United States and the many trips he has made through the country, he knows the country and the people well. At the kitchen table there was always plenty of political discussion, so the link between the two was quickly made. On his website Focus on America Marco writes about the background to the US political news. The website aims to provide analysis and interpretation that is objective, informative and independent. Appreciated by more than 700 subscribers and some 500 followers on Twitter. Shared articles on LinkedIn are well read too. Let’s see what he thinks of Donald Trump.
Come and join our team?
We are always looking for new, talented software developers to join our team. Look through the opportunities, or send us an open job application.